Website conversions are always a hot topic for any business with an online presence. The more conversions your site generates, often equals more profit, and who doesn’t want that? As an experienced website design company, we wanted to share how with the F pattern you get an A for your website conversions. What is the F pattern ? The F-pattern is a term that describes how an average person’s eyes move while reading content online. This is different from how we read magazines, books or other hard-print documents that generally…
Read More7 Tips to meet Website Accessibility Standards to Capture 20% more Web Traffic
Having a great website means checking off multiple boxes, including visually appealing, good if not great content, optimized SEO, strong CTAs, great images, and fantastic navigation. But a subject that is often overlooked is accessibility. Is your website accessible to all people, including people with disabilities? As a leading web design company, we have experience in creating sites that can be used by everyone. That’s why we wanted to share our 7 tips to meet website accessibility standards to capture 20% more web traffic. Why is accessibility of websites important?…
Read MoreA 10 Step Brand Development Strategy for your Professional Services Firm
For an established company, your brand is often the most valuable asset you have. Therefore, it should logically take time to strengthen your brand to be at the top of your priority list. As a top web development company, we have developed an approach that we share with all our customers and today we share our 10 step brand development strategy for your professional service business with you. Why is your brand important ? Your brand and brand image are so much more than a logo and color scheme. Many…
Read MoreHow can I Boost my SEO Strategy for the Holiday Season?
How can I improve my SEO strategy for the holidays? That’s a common question people ask this time of year when we go to the Christmas countdown. While there are a number of perspectives, as a top website development company, we wanted to share our vision developed over the past decade and work with clients of all shapes and sizes across the country. To be fair, the playbook is shrinking a lot at this time of year. While there are plenty of effective SEO tactics available, such as building links,…
Read MoreIs SEO worth the Long-Term Investment?
Is SEO worth the long-term investment? That question, along with subtle variations, has been asked constantly over the past half-decade as companies weigh results against time and money invested. As a top digital marketing company, we can understand this perspective as SEO results can sometimes be difficult to quantify without an adequate analytical assessment. Today, we wanted to enter into the discussion about the long-term value of SEO and why we think it has become a necessity to remain competitive in the current online environment. While SEO is not a…
Read More8 Biggest Graphic Design Trends that will Dominate 2020
Graphic design trends are an essential part of the web design and development industry. Since most companies use a website to promote their business and sell products or services, it makes sense to keep abreast of changes and trends that can be used for better engagement, marketing and customer conversion. As a top web development company, we’ve seen a lot in our two decades of creating award-winning websites, and we believe these are the 8 biggest trends in graphic design that will dominate in 2020. 8 Graphic Design Trends That…
Read More5 Common WordPress Mistakes Killing your Website
Making mistakes is human. Everybody makes mistakes; that is a simple fact in life. In business, mistakes can be costly, regardless of whether they are known or not. Mistakes that you are not aware of going on can be the worst for businesses as profits flow away, while often the solution could be implemented quickly if only the problem was recognized. As a top web development company, we wanted to share the 5 Commons WordPress Mistakes Killing your Website to help everyone using this platform. “Failure is just the chance…
Read MoreUnderstanding the Difference Between Responsive and Adaptive Web Design
Is your company website adaptive? Or does it respond? Which of the two is the most effective design style for your business needs? This is a frequently asked question and as a top web design company we wanted to discuss the topic a bit. It’s important to understand the difference between responsive and adaptive web design to ensure that your site performs optimally and has the highest possible engagement and conversion rates to maximize online success. Both design styles are useful for connecting to users on screens of different sizes,…
Read MoreKeys for Crafting Quality Long-Form Content
One of the best performing content types, especially over time, is what is called long content. However, as the name implies, it is slightly longer than the average content that may put some people off. Instead of indulging in any form of word intimidation, today we wanted to share our quality creation keys long content. As a top web development company, we understand the value of good content and consider it a shame not to use a particular type due to a lack of awareness of the trial. What is…
Read MoreWhat is the purpose of Content Planning?
What is the purpose of Content Planning? Is it really necessary for my website? Those are both great questions and as a top web design company, we wanted to share our thoughts on the subject. While many people may consider this an organizational tool, there is actually much more to it. It’s all about familiarity Familiarity is an important concept when it comes to conversions. There is a common psychological effect that takes place at the subconscious level where people develop a preference for things they see more often. This…
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